2026-01-22 11:18:58

2026 Sees the Return of Subaru’s Most Affordable WRX

  • Subaru revives the base WRX trim for 2026.
  • The starting price for the new base WRX is $33,690, significantly lower than the 2025 WRX Premium.
  • Dealerships will begin receiving the 2026 WRX this spring.

Exciting news for performance enthusiasts: the base WRX trim is back for 2026, priced attractively at $33,690. This represents a price drop of over $5,000 compared to the 2025 WRX Premium, making the WRX more accessible than it has been in recent years. Customers can expect these models to hit showrooms in the coming spring months.

Besides a more wallet-friendly price, the base WRX has also been upgraded with additional features. The latest model includes keyless entry with push-button ignition, summer performance tires, a sport-tuned suspension system, and a tire pressure monitoring feature, enhancing the driving experience.

Standard equipment also includes wireless smartphone integration, a rearview camera, dual-zone climate control, a leather-wrapped steering wheel, cloth seats, automatic front windows with auto-up/down functionality, a tilt-and-telescoping steering column, and LED headlights.

Here’s a quick look at pricing differences between 2025 and 2026 models:

Model 2026 Price 2025 Price Price Change
WRX Base $33,690 N/A N/A
WRX Premium $35,190 $38,920 -$3,730
WRX Limited $40,190 $43,695 -$3,505
WRX GT $46,190 $48,875 -$2,685
WRX tS $46,190 $48,875 -$2,685
WRX Series.Yellow $47,190 N/A N/A

One notable addition to the lineup is the WRX Series.Yellow, positioned as the new flagship trim. Sporting a striking Sunrise Yellow paint job, 19-inch black wheels, and black badging, this limited-edition model also features interior black seats with yellow stitching. Performance-wise, it shares upgrades with the WRX tS, which is priced slightly lower at $46,190.

The tS model is equipped with STI-tuned electronic dampers, Brembo braking components, Recaro front seats, and Bridgestone Potenza S007 tires, emphasizing its performance orientation.

Every WRX in the 2026 lineup is powered by Subaru’s turbocharged 2.4-liter boxer engine, delivering 271 horsepower. A six-speed manual transmission remains standard, while the Subaru Performance Transmission (a CVT) is optional on the Limited trim and standard on the GT.

Market Challenges and Production Shifts

In 2025, WRX sales experienced a significant decline, dropping 41.2% compared to previous years. This slump coincided with Subaru discontinuing the base WRX, leading to increased prices and fewer buyers. Only 10,930 WRXs were sold last year. However, these figures only tell part of the story.

Subaru disclosed in mid-2025 that it had intentionally limited WRX production to prioritize the more popular and profitable Forester model. Production of the Forester is expanding in the United States, which has freed up capacity at Subaru’s Gunma factory in Japan, where the WRX is manufactured.

With Forester hybrid production set to begin stateside next spring, Subaru appears ready to ramp up WRX availability by reinstating the base trim.

Subaru Drops Another Hint at a New STI Model
Subaru Drops Another Hint at a New STI Model
A fresh teaser video suggests Subaru might be gearing up to showcase a new STI at the Tokyo Auto Salon. Could this be the start of a production comeback?
30.Dec.2025
Subaru Signals Near-Production STI with Dual Concepts at the Japan Mobility Show
Subaru Signals Near-Production STI with Dual Concepts at the Japan Mobility Show
Two STI concepts debut at the 2025 Japan Mobility Show, including a gas-powered Performance-B variant based on the WRX and a separate all-electric Performance-E model, hinting at a near-production path for Subaru's STI lineup.
31.Oct.2025
Subaru Ends 36-Year Journey of the Legacy Sedan
Subaru Ends 36-Year Journey of the Legacy Sedan
After over three decades, Subaru officially concludes the production of its renowned Legacy sedan, celebrating a significant chapter in automotive history.
24.Sep.2025
2026 Subaru Outback Embraces SUV Traits—How Will This Influence Its Pricing?
2026 Subaru Outback Embraces SUV Traits—How Will This Influence Its Pricing?
The unveiling of the 2026 Subaru Outback marked more than just a fresh model release. Subaru decided to discontinue the entry-level trim that was present in the 2025 Outback, signaling a strategic move towards a more robust SUV identity.
31.Aug.2025
Subaru Unveils Uncharted: First Front-Wheel Drive Electric Vehicle in Years
Subaru Unveils Uncharted: First Front-Wheel Drive Electric Vehicle in Years
The new Uncharted model from Subaru offers more than 300 miles of range and is essentially a revamped Toyota C-HR, marking Subaru's return to front-wheel-drive EVs.
21.Jul.2025
Subaru WRX Sales Plunge Over 70 percents as Contrasting Trends Emerge in Other Models
Subaru WRX Sales Plunge Over 70 percents as Contrasting Trends Emerge in Other Models
In May, Subaru's WRX sales fell below 500 units, indicating a sharp downturn. Conversely, the BRZ model saw a remarkable sales increase of 43.6% during the same period.
06.Jun.2025