James May Acquires Rare Mini Cooper Prototype
The timeless Mini enjoyed an impressive 41-year manufacturing span. Remarkably, the Mini Cooper variant, known for its playful spirit and distinctive customizations, was part of the lineup for just over half of that period. Discontinued in 1971, the Cooper made a triumphant return in 1990, marking the final decade of Mini's production era.
James May showcases his latest acquisition in a new video: a Mini Cooper prototype from the late 1980s, created to support the Cooper's resurgence. This particular model is the sole surviving example of its kind, making it a unique treasure. Naturally, May takes it for a spin to pick up some of his signature gin.
Behind the Prototype
The former host of Top Gear and The Grand Tour deserves praise for his innovative marketing. Featuring a one-of-a-kind Mini Cooper prototype on his gin-centric YouTube channel not only serves promotional purposes but also educates viewers. May delves into the car’s background, explaining Rover’s strategy to reintroduce the Cooper. Originally a standard Mini 30 from the assembly line, it was enhanced with a larger 1.3-liter engine, stylish wheels, and distinctive decals to elevate it to Cooper status. Alongside its two sibling prototypes, this model played a key role in generating buzz for the Cooper’s comeback.
Hands-On Experience
As a prototype, the Mini Cooper isn’t flawless. May points out several imperfections during his demonstration, including uneven panel gaps and a somewhat unfinished appearance. He even removes some trim pieces that were left on after a wash. During a brief road test, the car unexpectedly stalls, a characteristic trait often associated with Minis.
Despite its prototype status, the vehicle hasn’t been driven extensively. Purchased with fewer than 1,000 miles, James May ensures it remains active, accumulating over 1,200 miles as seen in the video—some of which involve his trip to buy James Gin, highlighting clever cross-promotion.
Regardless of your beverage preference, it's heartening to see such a significant piece of Mini heritage not only preserved but also actively enjoyed by a true enthusiast. Kudos to James May.