Aston Martin Loses $10,000 on Each Car Sold

Aston Martin’s vehicles are not sold sufficiently.

The automaker stated about $41 million loss in 2013. It equals almost $10,000 loss on every car which was sold. Though, these numbers conclude a 12.6 percent enhancement over the 2013. 4,200 vehicles were sold in 2013 and only 3,800 cars were realized in 2012.

Aston Martin appears one of the only grandeur sports car manufacturer which is currently struggling with automakers like Lamborghini and Maserati still gaining profits annually. The leader of the British brand stated that the company will become moneymaking again till 2016, but currently it is faced to a new difficulty.

Innovated American crash tests showed that the Vantage and DB9 are endangered since they do not suffice the innovated side-impact crashing test which will be added in November. Aston Martin added the exemption to the standard, though the results of the filing have not been determined yet.